We manage North American presence for wines & spirits producers through trade, market & brand development.

Relationships. Strategy. Integrity.

Rooted in relationships, family-owned and operated, Loon Trading Co. brings strategic insight and integrity to your presence in North America. We provide over a decade of confirmed, sustained results built upon a belief that knowing and appreciating who you support, and who your partners are, is what matters. This provides durability, reliability, and positive returns to weather the headwinds of the hardest years.

Why trading company? We hearken back to those merchants of the past who took the time to understand their suppliers, customers, and products. An era where you were more than just figures on just another screen. A time when traders were explorers and visionaries, traveling far and wide to bring the world to your town or city-simplifying logistics.

Why loon? Originating in the Midwest as well, it is a symbol of nature and a genuine appreciation of provenance. A loon selects its natural environment, its “terroir”, based on quality. The partners we accompany are of a quality we are proud to support, and would raise a glass to on land, shore, or water. Santé!

Testimonials

Wine bottles on a shelf

“You helped keep me organized half the time, remembering what I couldn’t remember myself.”

-- Ohio Distributor Partner

Wine bottles on a shelf

“I don't believe a week has gone by that we haven't heard from you. Thank you for your unparalleled persistence in bringing fantastic opportunities to our portfolio over the years.”

-- Arizona Distributor Partner

“It’s been an absolute pleasure to work with you. Thank you so much for all the help, advice and making the transition as smooth as it was.”

-- Washington Importer & Distributor Partner

Our services

Export Management

Sourcing Solutions

Trying to find a particular appellation, product or hit a price point? Importer, distributor, retailer or grocery: Reach out with your needs, have our knowledge and years of trade show and inter-profession experience support you. We are here to complete your portfolio and delivering new adventures to your clients.

Trade Show in France

We know you have a business to operate. We understand the value of delegating responsibilities to maximize output. We also know that not every business can juggle 50 “countries” of the United States, Canada or Mexico while sourcing dry goods, managing production, motivating staff, mitigating weather, working among the vines,…

We are your dedicated export department to alleviate these responsibilities, allowing you to focus on growing your business efficiently.

Wine Barrels

Account Management

When is the next order coming? How are my partners doing? How can we support them and their teams? What can we fine tune?

As we are laser focused on managing your presence in North America, we are in regular, constant contact to increase sales, improve turnover, and respond to needs as they arise on both sides of the supply chain.

Salt Lake City Wine Tasting

New Partnership Acquisition

We know that certain markets can be saturated. We know that regions are ignored. Our partners value our ethics and come to us for sourcing.

When the starts align for new business, you will want to be there.

Vineyards

How can we help?

How do we get started?

Contact us to get the conversation started to scope out your needs. Provide information about your products leading into the discovery discussion. Afterwards, we analyze and propose a strategy based on objectives and the market.


Let’s discuss

Curious and wanting to learn more about what’s possible? Pull up a chair, grab a coffee, and contact us today for a consultation. Let’s explore how we can improve your presence across North America.

Coffee